Mathiesen at Expocosmética 2023
On August 9 and 10, Expocosmética 2023 was held at the WTC in Mexico City.
The fair brought together the main suppliers and distributors of the Latin American cosmetic market, where in addition to visiting the stands, attendees were able to participate in conferences, formulation sessions and a sensory evaluation area.
We were present with a successful day together with our partners Lubrizol, AEChemie and Cosphatec, presenting a complete, innovative and synergistic portfolio, to comprehensively address the needs of our clients in Mexico.
To minimize the use of paper when printing catalogs and promotional materials, we favored the use of QR codes so that visitors could download relevant information to our portfolio of personal care and cosmetics products, promoting the necessary changes and supporting sustainability in our sector.
Our formulation session “Eco-conscious Beauty: highly natural and functional formulations”, carried out in conjunction with Lubrizol, presented attendees with a hair care proposal and a skin care proposal, minimalist, multifunctional and natural, that go in accordance with market trends
In the conference “Main market trends and Mathiesen solutions for your developments”, we talked about the trends in the Latin American market in beauty and personal care, how the Mexican market has been reacting and the solutions that Mathiesen has to offer.